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Technology Lead Generation
Get in touchFrom complex tech to clear opportunities.
You build world-class technology. We make sure the right people hear about it. Whether you sell software, hardware, infrastructure or services, we turn features into benefits—and conversations into leads.
What we do
We work with tech vendors from startup to scale-up to global enterprise. Our SDRs are fluent in your world—from cloud and SaaS to IoT and infrastructure—and we specialise in building value-led campaigns that cut through complexity.
Our goal: get you talking to the people who matter, faster.
How we do it
We follow a proven formula:
- Lock in on your TAM and ICP
- Develop messaging that bridges tech and business value
- Build high-quality outreach lists
- Launch structured SDR-led campaigns
- Analyse results, refine approach, scale what works
We make sure your sales team spends less time chasing and more time closing.
Approach for Generating Technology Leads
Define your ideal buyer profile and TAM
Shape messaging aligned to pain, urgency and solution fit
Build enriched, targeted outreach lists
Deploy structured SDR campaigns backed by tested playbooks
Track performance, optimise fast, and report clearly
Start Getting Technology Sales Leads
Fill the form
Get in Touch.
Whether you have questions about our services, need support, or want to share your feedback, our dedicated team is here to assist you every step of the way.
hello@thepointco.com
Website
Phone
+44 (0) 844 504 7536
Location
71-75 Shelton St, London WC2H 9JQ
Blogs
Case Studies
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Other Markets
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Cybersecurity
Focused conversations. Fast pivots. Real outcomes.
Cybersecurity isn’t optional—it’s business critical. Our callers adapt quickly to shifting threat landscapes and know how to open doors with time-poor decision-makers. We sync messaging to audience, context, and urgency…
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Healthcare Technology
Compliance-ready conversations that count.
Selling into healthcare takes more than a script. Our SDRs understand the structure, language, and regulations that shape this complex sector. We tailor every campaign to cut through noise, connect…
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ERP Providers
Long cycles. Big investments. Right conversations.
ERP buyers don’t rush decisions—and neither do we. We identify businesses that are in-market, engage multiple stakeholders, and build early-stage trust that sets you up to win complex deals.
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Government Vendors
Procurement-savvy programmes for the public sector.
We understand how the public sector buys—slowly, carefully, and by the book. Our team knows how to work within frameworks, regulations, and timelines to get your solution into the right…
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Private Equity
Smart go-to-market for smart capital.
We help portfolio companies scale fast, connect with qualified buyers, and turn growth plans into pipelines. Whether you need support for one investment or across your portfolio, we build custom…
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Telecommunications
Your story, heard by the right operators.
From connectivity to 5G to UCaaS, we turn complex propositions into accessible conversations. Our callers know how to land your message with telco buyers and generate leads that convert into…
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IT Channels
We know the channel inside out.
Resellers, distributors, MSPs—whoever your partners are, we know how to engage them. We understand how influence flows through indirect routes and build campaigns that drive pipeline across ecosystems, not just…
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