The Point Company | ERP Lead Generation

ERP leads that justify the sales cycle.

ERP sales are complex, long, and involve multiple decision-makers. We help you get in early—before RFPs, before shortlists—with the right message to the right people.

We build lead generation programmes for ERP providers who sell high-value, transformational ERP solutions. Our SDRs know how to navigate complex organisational structures, identify early buying signals, and engage stakeholders before your competitors do.

We apply enterprise-level thinking to every step:

  • Map out your addressable market and key personas
  • Build messaging that reflects business pain and process complexity
  • Develop and validate targeting data
  • Launch SDR outreach tailored to stakeholder roles
  • Track engagement and deliver pipeline-ready leads

ERP success starts with early conversations. We help you have them.

Map out your addressable market and key personas

Build messaging that reflects business pain and process complexity

Develop and validate targeting data

Launch SDR outreach tailored to stakeholder roles

Track engagement and deliver pipeline-ready leads


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